Donating to causes that you feel passionate about should not be so passive as to giving to the first charity that comes your way. To truly understand where your donation is going, who or what it is benefitting, and the effectiveness of your contribution, be sure to do some research beforehand. Below are a number of strategies implemented by avid donors that can help you in making the most practical contribution to a charity of your choice.
As mentioned above, donors that truly care about their cause will not jump at the first charity to come their way. Take time to research which organizations benefit the things you care about most.
Be Cautious of Impersonators
When researching the type of organization you plan on contributing to, be careful of organizations with similar names that may be less efficient, or even scams.
Check Financial Records
Avid donors know that a charity with great financial strength is an indicator of its success, and that a spending rate of 75% or more on programs and services directed toward their cause is important. All of this can be seen in the charity’s financial records. CharityWatch.org is another site that provides donors with this information, giving you the tools necessary in choosing the most efficient organization.
Focus Your Efforts
While donating everything you can to every charity you can seems like a selfless, caring act, it diminishes the chances of your donations actually making changes in those organizations. Choose a charity that you feel passionate about, and confidently give a sizeable, yet feasible amount.
Spread the Word
Perhaps one of the best ways you can support your favorite charity is my sharing their information, and asking for donations in their name. Smart donors know that long-term supporters are key in the success of a charity. See yourself as their partner.
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